The Illustration Of Craig Zuckerman

By Kerisha Collins

Craig Zuckerman is well known within the fields of Conceptual, Nature and Technical Illustration. This freelancer is based in Scarsdale, New York.

Craig holds over 25 years of experience within this field and his work majors from Health Care advertising subjects. Craig first started out with airbrushing, pen and ink but about 16 years ago, he advanced to the digital mediums.

The elements of his digital knowledge includes 3D, Illustrator, Photoshop and Animation designs. Looking through his portfolio, most of his work is based within medical malpractice law firms, trade journals and advertising agencies.

Spending time creating art for animation and print, the most fulfilling projects for Craig are ones that imply concepts, usually in the form of presentation comps. Recently, he has been building up a "non" medical art portfolio, concentrating on a myriad of subject matters, such as healthcare concerns and finance.

Viewing his portfolio work, he has managed to bring a concept to light including the means of the project within it. There is a wonderful illustration of this called Eyewash, which shows and open eye with a drop of water splashing on it. In these instances, he has identified what the drawing is and the name for it as it a continuous and coherent design.

In 2008, Craig worked on a campaign for DDB Berlin, for their "Funky sunglasses" client. The concept then went on to win a bronze medal at the Cannes festival. One of the two illustrations also got accepted into the Society of Illustrator's Annual Advertising Exhibit.

Craig has had design jobs with many customers and clients within his time and these include Wacoal Sports Science, LifeBrands, Saatchi/Saatchi, Ogilvy Healthworld, Wishbone/ITP, Roche Diagnostics, Grey Healthcare, Revolution Health, Integrated Communications, MedicusNY, Bell LLP, Corbett Worldwide, DraftFCB, DDB, EuroRSCG, RCW-McCann, Commonhealth, Martin and Clearwater.

Craig is continuing to bring his new found designs to the attention of those interested, so if you are one of them, contact him via the website for any information. - 32521

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